Audience Development
You can do this! Sometimes you just need a sounding board to give you confidence in what you’re already doing, and sometimes you need a little bit more.
Strategy, business development and advice
Understanding your situation / advice surgery / a cuppa
Sometimes you just need a chat and a cuppa to get moving in the right direction. We can meet you for an hour, listen to your conundrum and help you identify easy ways for you to move forward.
Audience surveys
Talking to your audience is critical. We can help you develop an audience survey to inform your day-to-day running or specific projects. Read short case studies about recent projects with Phoenix Cinema, Oban or PRESSING PLAY, our UK cinema sector research projects looking at the cinema sector’s responses to the pandemic.
Creating your marketing plan
Need help understanding your marketplace and advice on where your organisation sits within it? We can review your marketing with you and Identify your competitors and your customers, and give you advice on how to tailor your marketing messages to be more attractive to them.
Data review: Researching your audience / how do your customers work?
Your existing customers’ habits will hold the clues to more success.
We can help you review the data you hold on your customers, identify habits, look for gaps in your customer base and offer you some clear advice on how you can access new customers.
Day to day communications support
- Copywriting
- Print management
- PR support
- Social media support
Let’s chat about your audience development needs
Cinema stories
- Screen International: Tull Stories to release miners’ strike doc ‘Strike: An Uncivil War’ in UK-Ireland
- Oska Bright Film Festival Releases ‘Welcoming Learning Disabled Audiences Back’, A New Resource Pack For Cinemas
- MEDIA RELEASE: Tull Stories acquires UK/Ireland rights for ‘The Wall Of Shadows’
- Download post-lockdown cinema exhibition survey Pressing Play (Again)
- Encounters – a new short film project for cinema from Encounters Film Festival & Tull Stories
“I would highly recommend Jonny if you are struggling with your audience numbers, if you want to diversify your programme or even if you just want a bit of advice.”
Jennie Larney
Manager, Oban Phoenix Cinema
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