Audience Development

You can do this! Sometimes you just need a sounding board to give you confidence in what you’re already doing, and sometimes you need a little bit more.

Strategy, business development and advice

Understanding your situation / advice surgery / a cuppa

Sometimes you just need a chat and a cuppa to get moving in the right direction. We can meet you for an hour, listen to your conundrum and help you identify easy ways for you to move forward.

Audience surveys

Talking to your audience is critical. We can help you develop an audience survey to inform your day-to-day running or specific projects. Read short case studies about recent projects with Phoenix Cinema, Oban or PRESSING PLAY, our UK cinema sector research projects looking at the cinema sector’s responses to the pandemic.

Creating your marketing plan

Need help understanding your marketplace and advice on where your organisation sits within it? We can review your marketing with you and Identify your competitors and your customers, and give you advice on how to tailor your marketing messages to be more attractive to them.

Data review: Researching your audience / how do your customers work?

Your existing customers’ habits will hold the clues to more success.

We can help you review the data you hold on your customers, identify habits, look for gaps in your customer base and offer you some clear advice on how you can access new customers.

Day to day communications support

  • Copywriting
  • Print management
  • PR support
  • Social media support

“I would highly recommend Jonny if you are struggling with your audience numbers, if you want to diversify your programme or even if you just want a bit of advice.”

Jennie Larney
Manager, Oban Phoenix Cinema

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